Miss Agrawal is hailed as the first original Indian blogger, who ushered in the trend of Bollywood blogging in the country. For Malini, blogging was simply an extension of what she loved the most. She started blogging in 2007 as a casual project (missmalini.wordpress.com) but by 2009, it had gone professional with its own portal, a small team, and enough traffic and social media following for it to find a sturdy footing. Today, she hobnobs with who’s who of Bollywood and fashion and covers everything from travel to food to gossips. Now, she has taken a backseat in writing and has ventured into experimenting with many other things, such as helming her shows, video interviews and so on, all equally successful.
Malini credits her success to simply following her passion. However, can everyone make their passion a profession? “The key to transforming passion into a pay cheque is honing your skills. You clearly have a passion for something, which means you take a deep and meaningful interest in it. Now think about what you could add to it that would improve the experience for everyone else who has a passion for it? What 'gap' could you fill?”
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